Follow us for updates
© 2021
Read the Story →

Belo Medical Apologizes, Takes Down 'Insensitive' Ad on #PandemicEffect

'We hear you.'
by Pia Regalado
Just now
Photo/s: Facebook/BeloMedicalGroup

Belo Medical on Wednesday apologized and took down a video ad on the lockdown's toll on people's bodies, acknowledging it as "insensitive and upsetting".

The #PandemicEffect, created by bizarre ad house GIGIL, was released on Tuesday and was taken down after it drew comments about how it played on women's insecurities. The sexy woman in the ad got bigger, wrinkled and grew a unibrow and excessively long armpit hair.

"We hear you. You helped us see what we failed to see, which is that the film is insensitive and upsetting. Because of this, we have taken the ad down," Belo Medical said.

More from reportrworld

Continue reading below ↓

Continue reading below ↓
Recommended Videos

Reportr is now on Quento. Download the app or visit the Quento website for more articles and videos from Reportr and your favorite websites.

Latest Headlines
more about:
Read Next
Recent News
The news. So what? Subscribe to the newsletter that explains what the news means for you.
The email address you entered is invalid.
Thank you for signing up to On Three, reportr's weekly newsletter delivered to your mailbox three times a week. Only the latest, most useful and most insightful reads.
By signing up to newsletter, you agree to our Terms of Service and Privacy Policy.