Follow us for updates
© 2020
Read the Story →

KFC Pauses 'Finger-Lickin' Campaign Due to COVID-19

'Finger-lickin good' has been its slogan for 64 years.
Sep 11, 2020
Photo/s: KFC UK and Ireland YouTube

The world's largest fried chicken chain, KFC, said Friday it was pausing its "finger-lickin good" campaign for now since the COVID-19 pandemic requires strict hand hygiene.

The slogan, used for 64 years "doesn't feel quite right" at this time, a Reuters report quoted KFC as saying.

A video posted on KFC UK and Ireland's YouTube page showed the words "finger-lickin" blurred from fried chicken buckets. Reuters referenced one ad, with the ending: '“That thing we always say? Ignore it. For now”.

ALSO READWhy is Two-Piece Chicken the Maximum Solo Order?

Latest Headlines
Read Next
Recent News
The news. So what? Subscribe to the newsletter that explains what the news means for you.
The email address you entered is invalid.
Thank you for signing up to On Three, reportr's weekly newsletter delivered to your mailbox three times a week. Only the latest, most useful and most insightful reads.
By signing up to newsletter, you agree to our Terms of Service and Privacy Policy.