Trust in news among Filipinos increased as people turned to media for information during the COVID-19 pandemic, according to a study on news consumption that also showed GMA Network as the most trusted source.
Overall trust in news increased by five percentage points to 37% with online news, including social media, emerging as the top source of information, the Reuters Institute Digital News Report 2022 showed.
READ: More People are Avoiding News Because It's 'Too Depressing', Report Says
The research was conducted by YouGov using an online questionnaire from the end of January until the beginning of February 2022 with a sample size of 2,023 in the Philippines.
Here are the most trusted news brands in the Philippines and their respective trust rates based on the report:
Brand Trust Scores
1. GMA Network- 70%
2. Manila Bulletin- 66%
3. Philippine Daily Inquirer and Super Balita DZBB- 65%
4. The Philippine Star- 64%
5. TeleRadyo, TV5 Information, and DZRH- 63%
6. Regional or local newspaper- 60%
7. Radyo Pilipinas- 59%
8. PTV- 58%
9. SunStar- 55%
10. ABS-CBN- 52%
11. Abante/Abante Tonight- 47%
12. Rappler- 46%
In terms of reach, here are top news brands and their respective weekly usage share:
Weekly Reach
TV, Radio, and Print
1. GMA Network (24 Oras, Saksi, GMA News TV)- 57%
2. ABS-CBN (TV Patrol, ANC, Kapamilya)- 41%
3. Philippine Daily Inquirer- 31%
4. The Philippine Star -29%
5. Manila Bulletin- 28%
6. CNN- 24%
7. TV5 (Frontline Pilipinas, One Balita Pilipinas)- 23%
8. Local radio news - 17%
9. Super Radyo DZBB (Super Balita) 14%
10. TeleRadyo- 13%
11. Local television news- 12%
12. DZRH News- 12%
13. PTV News- 12%
14. Balita- 10%
15. Regional or local newspaper- 9%
16. Radyo Pilinas News/DZRB- 7%
Online
1. GMA News online - 51%
2. ABS-CBN News online - 41%
3. Philippine Daily Inquirer online- 39%
4. Rappler- 30%
5. Yahoo! News- 29%
6. Philippine Star online- 27%
7. CNN Philippines online- 24%
8. Manila Bulletin- 22%
9. TV5 News online -21%
10. BuzzFeed News- 18%
12. PEP.ph- 18%
13. CNN.com- 17%
14. MSN News- 13
15. PTV News online -11%
16. Manila Times online- 11%
17. DZRH online- 11%
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